Santa Rosa

Love me tender

Santa Rosa

Love me tender

Santa Rosa Chicken wanted to stand out.
The challenge was to bring some colour and fun to a runner-up brand - with a product not known for its excitement.
Our rebrand leant on fun and creativity, with photography that highlighted Santa Rosa's incredible versatility.

My role: Creative direction, copywriting, art direction
Photography:  Deborah Asprey

Santa Rosa Chicken wanted to stand out.
The challenge was to bring some colour and fun to a runner-up brand - with a product not known for its excitement.
Our rebrand leant on fun and creativity, with photography that highlighted Santa Rosa's incredible versatility.

My role: Creative direction, copywriting, art direction
Photography:  Deborah Asprey